Enterprise Agility - Mix & Match best-of-class combinations of Operating Systems, Programming Environments, Database Engines and Data-Access Middleware when building or tweaking your IS infrastructure, without the perennial impedance of vendor-lock-in
Data Model Dexterity - by supporting multiple protocols and data models in a single product, it protects you against costly vulnerabilities such as: perennial acquisition and accumulation of expensive data model specific DBMS products that still operate on the fundamental principle of "proprietary technology lock-in" at a time when heterogeneity continues to define technology landscape
The most cost-effective option for exploiting emerging frontiers such as socially enhanced enterprise collaboration through its ability to provide single access (and single-signon) to a plethora of Web 2.0 style social networks, Web Services, and Content Management Systems
The ability to rapidly assemble 360-degree conceptual views of data across internal line-of-business applications and/or external data sources (unstructured, semi-structured, or fully structured)
Unrivaled performance, scalability, without compromising performance.
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